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STRND
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The Formula

An energetic blend
of fifteen botanical actives.

Anchored by Rosemary, Castor and Lavender — three of the most-used plant oils in hair-care formulation — and rounded out with cold-pressed carrier oils, vitamin E, biotin and bisabolol. For all hair types. Suitable for the whole scalp.

The three anchors

Three oils.
One quiet intention.

To nourish the scalp and support the look of fuller, stronger hair.

01

Rosemary

The anchor active. Traditionally used, now clinically studied for scalp circulation and follicle stimulation.

02

Castor

For density. Ricinoleic acid supports a healthier scalp environment for regrowth.

03

Lavender

For calm. Soothes reactivity and has been observed to support follicle counts in study.

STRND Hair Serum with sea buckthorn, argan and rosemary
Free from

Sulphates · Parabens · Silicones · Synthetic fragrance · Mineral oil · Phthalates.

Full ingredient list · 50 ml

Nothing in the bottle
that doesn't earn its place.

Transcribed verbatim from the STRND carton. INCI names beneath each common name.

  1. 01
    Sweet Almond Oil
    Prunus amygdalus dulcis Oil
    Nourish

    A featherweight carrier oil rich in oleic acid and vitamin E — softens the strand without weight.

  2. 02
    Olive Fruit Oil
    Olea europaea Fruit Oil
    Condition

    Squalene-rich; supports the scalp's natural lipid barrier.

  3. 03
    Castor Oil
    Ricinus communis Oil
    Strengthen

    Ricinoleic acid is associated with a calmer scalp and denser-looking hair over time.

  4. 04
    Argan Kernel Oil
    Argania spinosa Kernel Oil
    Repair

    Cold-pressed from the Moroccan argan tree — a benchmark for tocopherol and essential fatty acids.

  5. 05
    Coconut Oil
    Cocos nucifera Oil
    Protect

    One of the few oils shown to penetrate the cortex, reducing protein loss from the strand.

  6. 06
    Baobab Seed Oil
    Adansonia digitata Seed Oil
    Restore

    Omega-rich African oil that improves elasticity and softness of brittle lengths.

  7. 07
    Rosemary Leaf Oil
    Rosmarinus officinalis Leaf Oil
    Stimulate

    Clinically compared to minoxidil for scalp circulation; the anchor active of the formula.

  8. 08
    Avocado Oil
    Persea gratissima Oil
    Nourish

    Deeply moisturising, rich in monounsaturated fats and vitamins A, D and E.

  9. 09
    Jojoba Seed Oil
    Simmondsia chinensis Seed Oil
    Balance

    Structurally identical to human sebum — balances the scalp without occluding it.

  10. 10
    Lavender Oil
    Lavandula angustifolia Oil
    Calm

    Soothes the scalp; studies suggest a supportive role in follicle density.

  11. 11
    Vitamin E
    Tocopherol
    Antioxidant

    Neutralises oxidative stress at the scalp, protects lipid integrity of the strand.

  12. 12
    Bisabolol
    Bisabolol
    Soothe

    The active fraction of chamomile — reduces redness and reactivity.

  13. 13
    Clary Sage Oil
    Salvia sclarea Oil
    Regulate

    Supports sebum balance and a calm, resilient scalp environment.

  14. 14
    Biotin
    Biotin
    Fortify

    Vitamin B7 — a cofactor in keratin synthesis and strand integrity.

  15. 15
    Coffee Seed Oil
    Coffea arabica Seed Oil
    Awaken

    Naturally caffeinated; encourages circulation at the root.

Formulation

A considered formula.

15

Botanical actives in every 50 ml bottle, each named and traceable.

3

Anchor oils — Rosemary, Castor and Lavender — used for generations in hair care.

0

Sulphates, parabens, silicones or synthetic fragrance. Just the active blend.

Formulated in small batches. Freshly filled, inspected and shipped from our Australian distribution hub.

Precautions
  • · If the scalp is injured, damaged or infected, discontinue use.
  • · In case of accidental contact with eyes, rinse immediately with water.
  • · For external use only.
Storage

Avoid direct sunlight. Keep in a cool place. Best used within twelve months of opening.

Manufactured for

STRND · 50 ml ℮ 1.69 fl. oz.

Begin where the hair begins.

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